Today, we watched a clip from Friends and discussed who the audience might be, as well as what product placement is and what we found in it. I then handed out a sheet relating to the viewing of Saturday Night Life yesterday. You had to calculate the number of commercial segments there were, the average number of commercials per segment, and then group the commercials you saw into categories. You then had to determine the type of viewer the marketers think watch this show.
If you were not here, you need to do this activity watching an hour long show at home.
This is due on Monday.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment